marketing communications

We develop solid marketing communications programs based on platforms that are comprehensive, creative and can truly be implemented. We offer clients our exceptional aptitude and wide-ranging experience in the full spectrum of marketing communications, from setting strategy to executing with a hands-on implementation style. This is coupled with a highly-successful track record with deliverables in brand and identity, covering all aspects of collateral, creating the big picture concept with a keen eye for detail. Our approaches are supported by clear and actionable strategies that best position service/product offerings.

The PM Group Inc. delivers:

 strategy

We partner with our clients to develop marketing communications strategies that are consistent with firm objectives.  With a focused approach addressing near and longer-term goals, we determine detailed steps to success. Services include:

  • Assessment
  • Goal setting
  • Plan development
  • Implementation
  • Ongoing evaluation

 collateral

Our approach includes creative, development and execution of the full spectrum of marketing collateral. Deliverables include:

  • Ad campaigns
  • Brochureware
  • Business cards
  • Fact sheets
  • Logo design
  • Newsletters
  • Promotional materials
  • Stationery
  • Web

 brand and identity

We understand the importance of brand and identity, and bring the application of all aspects, across all mediums and touch points, to our clients. A base approach includes:

  • Assessment
  • Positioning
  • Visual identity
  • Conformity standards
  • Look books
  • Implementation strategy
  • Roll-out